Charting the Way Forward

Fresh New Latino Worldviews Study (feat. Gretchen Barton)

Jenifer Fernandez Ancona, Tory Gavito, hosted by Kerry Eleveld and produced by the Way to Win team Season 1 Episode 73

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 44:33

Worthy Strategy head researcher Gretchen Barton joins Way to Win Chief Strategy Officer Jenifer Ancona and Superhost Kerry Eleveld to dive into a rich new ethnographic study of Latinos in South and Southwest. This collaboration between Valiente, Way to Win and Worthy goes far, far beyond the "Latinos aren't a monolith" cliche and digs into how identity shapes these voters and what they genuinely want.